The 1994 Air New Zealand 'Gannets' Television Commercial. A flock of gannets soar over cliffs and ocean before organically forming the Air New Zealand koru logo. The viewing public had plenty of theories as to how it was done (breadcrumbs being one of the more plausible ones) but the truth is we used custom procedural crowd and flocking software.
"We are thrilled with the energy and enthusiasm that (ARL) has brought to the table... It is a real case of a Kiwi company combining a No.8 wire attitude with world-class technology."
Michael Glading - New Zealand Open Tournament Director (February 2014) - NZ Open 2015
"The 3D graphics deliver an experience for the trainee as close to the real thing as possible. Even sun-strike and raindrops on the cab windows are replicated with incredible realism."
Mark Griffin - Product Development Manager, Airways New Zealand (July 2012) -Total Control 2006
"The... technology supplied by Animation Research Ltd is superior to anything seen previously, and testing has delivered the most consistent data our company has ever had."
Jason Paris - Head of Emerging Business, TVNZ (Louis Vuitton Pacific Series 2009) - Louis Vuitton 2009
"We have all been truly overawed with the power... of the system, it's modelling, and it's operation. It is, by a long way, the best 3D that I have worked with anywhere..."
Richard Carr, Senior Producer, Formula One, BBC. (January 2011) - Monte Carlo 2012
